Having the national tour of Dreamgirls kick off at the Apollo Theater in Harlem is a special event. The historic theater is celebrating its 75th year, this incredibly successful show is coming off a much-lauded film adaptation, and it happens that the opening and closing scenes of Dreamgirls take place at the Apollo. So it’s a particularly commendable gesture that the Apollo is making an outreach to the community.
The theater is offering half-price tickets for specific “community performances.” To be eligible, you need to either be a Harlem resident or work in the neighborhood. Since I just happen to be a proud SpaHa resident, I sent my roommate to the Apollo to snap up some tickets before they were all gone. Sammy said there was a good line of people at the theater, and quite a bit of curiosity from passersby as to what the line was for. She was armed with an addressed envelope, to confirm our Harlem residency, and an ID to connect her with the mail. So as to keep this as close to a typical rush experience as possible, I entrusted Sammy not to purchase any tickets over $30.
I received an elated text from Sammy exclaiming, “$18.50!!!!” Ding ding ding! Ladies and gentlemen, we have our record-lowest rush price ever – $18.50! Congratulations, Dreamgirls; let’s see how long it takes for another production to beat that. (I know what you’re thinking. Bye Bye Birdie offered $10 tickets to the first preview. But those tickets were sold way in advance and… well, I didn’t get those tickets. Leave your objections in the comments.) Read more